Sustainable Marketing
A Holistic Approach
Created by Sage Publishing Limited, Mark Peterson
Explore how to integrate sustainability into your marketing strategy without sacrificing business goals. Learn to balance profitability with social and environmental responsibility, using proven frameworks and real-world examples. Gain practical insights for thriving in a socially conscious marketplace.
Sage Publishing | May 2026 | 440 min
What You Will Learn
You will move from understanding core sustainability concepts to applying them in real business scenarios. Through practical examples and case studies, you will see how companies succeed with sustainable marketing. The content builds your skills step by step, helping you confidently create responsible strategies.
Key Features
- Learn to design marketing strategies that prioritize both profit and sustainability
- Analyze real-world case studies to see how top companies implement green practices
- Understand stakeholder engagement and CSR for long-term brand trust and loyalty
Target Audience
Perfect for marketing professionals, business owners, and students who already know basic marketing and business ethics. If you want to make your organization more sustainable or align your work with ethical practices, you will find actionable guidance and inspiration here.
