Media and Communication
Exploring the Dynamics of Mass, Culture, and Communication
Created by Sage Publishing Limited, Paddy Scannell
Discover how mass communication, culture, and technology have shaped society from the early twentieth century to the present. Explore foundational theories and see how media influences public life, cultural norms, and personal interactions. Gain a deeper understanding of the forces driving communication in our world.
Sage Publishing | May 2026 | 360 min
What You Will Learn
You will analyze influential communication theories and trace their evolution alongside shifts in culture and technology. Through case studies and real-world examples, you'll connect historical context to current media practices and see how communication methods adapt over time.
Key Features
- Break down classic and modern mass communication theories and their real-world impact
- Examine how technology and ideology influence the way we share and receive information
- Understand how communication shapes cultural norms and public conversations
Target Audience
Perfect for students and professionals with some background in media or communication studies who want to deepen their understanding of how mass media and culture interact. If you are curious about the social impact of communication and want to build a strong foundation for further study or work in media, this is for you.
