Marketing with AI For Dummies
Unlock the Power of AI for Marketing Success and Growth
Created by Wiley and Sons, Shiv Singh
Explore how artificial intelligence is reshaping the way marketers connect with customers and drive results. Discover practical ways to use AI for personalizing experiences, optimizing campaigns, and streamlining creative work. Gain the skills you need to confidently integrate AI tools into your marketing strategy.
Wiley | Sep 2025 | 400 min
What You Will Learn
You will break down complex AI concepts into practical marketing strategies, using real-world examples and hands-on guidance. Step by step, you'll learn how to apply AI tools for content creation, customer engagement, and campaign optimization, while also understanding the ethical considerations involved.
Key Features
- Personalize marketing campaigns using AI-driven customer insights
- Create engaging content faster with generative AI tools
- Segment audiences and optimize campaigns for better performance
Target Audience
This content is designed for marketers, business owners, and professionals looking to enhance their marketing with AI. If you have a basic understanding of marketing and want to stay competitive by adopting new technologies, you'll find actionable strategies to implement AI in your day-to-day work, regardless of your technical background.
