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Sales EQ

How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

WSJB

Created by Wiley and Sons, Jeb Blount

Discover how emotional intelligence can transform your sales approach and help you close complex deals. Learn to recognize buyer emotions, build trust, and align with decision-makers to reduce friction and increase your win rate. Explore practical strategies that go beyond traditional sales tactics.

Wiley | Sep 2025 | 320 min

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LevelIntermediate
CategoriesTech Powered Professional, Communication and Interpersonal Skills

What You Will Learn

You will explore real-world sales scenarios and practical models that show how emotional intelligence impacts every stage of the deal. Through actionable strategies, you will learn to decode buyer behavior, manage your own responses, and align with stakeholders. Each step focuses on building the skills needed to close high-stakes deals with confidence.

Key Features

  • Master techniques for reading and responding to buyer emotions in real time
  • Apply proven frameworks to map stakeholders and build lasting trust
  • Use empathy and self-awareness to navigate complex B2B sales cycles

Target Audience

Designed for sales professionals, managers, and business developers who work with complex or enterprise solutions. If you have experience with B2B sales cycles and client engagement, and want to sharpen your emotional intelligence to improve results, this course will help you reach your goals.

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