The Partnership Economy
How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences
Created by Wiley and Sons, Dave Yovanno
Discover how modern businesses use partnerships to find new customers, grow revenue, and create standout experiences. Explore practical strategies that go beyond traditional sales and marketing, focusing on building trust and optimizing customer journeys for long-term success.
Wiley | Sep 2025 | 288 min
What You Will Learn
You will explore proven strategies for building and scaling partnerships, from identifying the right partners to designing seamless customer experiences. Step-by-step guidance helps you map out customer journeys, track key metrics, and apply trust-building techniques that drive real business results.
Key Features
- Learn to identify and structure high-impact business partnerships
- Design customer journeys that boost engagement and revenue
- Build trust and loyalty through effective referral networks
Target Audience
Ideal for business leaders, marketing professionals, and anyone in business development or customer success who wants to grow through collaboration. If you have a basic understanding of marketing and customer engagement, you'll gain actionable tools to boost revenue and deliver exceptional customer experiences through partnerships.
