The Lean Product Playbook
How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Created by Wiley and Sons, Dan Olsen
Explore a practical approach to product innovation by focusing on customer needs, building minimum viable products, and using real feedback to guide your decisions. Gain the skills to create products that truly fit the market and stand out from the competition.
Wiley | Sep 2025 | 336 min
What You Will Learn
You'll start by learning how to pinpoint your target customers and uncover their real needs. Step-by-step, you'll define value propositions, build MVPs, and test them with real users. By applying Lean and agile methods, you'll make informed decisions and refine your product based on actual feedback, helping you reach product-market fit faster.
Key Features
- Identify and prioritize customer needs to guide your product strategy
- Build and test minimum viable products using rapid customer feedback
- Apply Lean and agile principles to iterate quickly and achieve product-market fit
Target Audience
Perfect for product managers, entrepreneurs, and development teams ready to improve their product development process. If you have a basic understanding of product concepts and want actionable strategies to create user-centered products, you'll benefit from these practical techniques and insights.
