Mastering Customer Success
Discover tactics to decrease churn and expand revenue
Created by Jeff Mar, Peter Armaly
Explore proven strategies to strengthen customer relationships and boost business growth. Learn how to communicate effectively, solve problems, and collaborate across teams to reduce churn and expand revenue. Gain practical insights to help you stand out as a customer success leader.
Packt | May 2024 | 170 min
What You Will Learn
You will work through real-world scenarios and case studies that show how to apply customer success frameworks in practical situations. As you progress, you will analyze account segmentation, design engagement processes, and create playbooks that deliver measurable results. The focus is on actionable steps and proven methods you can use right away.
Key Features
- Develop customer-centric strategies that drive retention and revenue growth
- Build resilient customer success organizations using real-world frameworks
- Enhance collaboration and communication to exceed customer expectations
Target Audience
This content is ideal for customer success managers and professionals with some experience in customer-facing roles. If you want to refine your approach to service delivery, deepen cross-functional relationships, and drive better outcomes for your customers, you will benefit from these strategies. A basic understanding of business and customer success concepts is recommended.
