Applied Statistics
Business and Management Research
Created by Andrew R. Timming
Explore the essentials of statistics for business and management research using SPSS and R. You'll move from foundational concepts to advanced analysis, learning how to apply statistical methods to real-world data. Gain practical skills for making data-driven decisions in your research or professional projects.
Sage Publishing | 456 min
What You Will Learn
You will start with core concepts like survey design and descriptive statistics, then progress to inferential methods such as t-tests, ANOVA, and regression. Through practical examples and case studies, you'll use SPSS and R to work through each method, building confidence in applying statistics to real scenarios.
Key Features
- Analyze data with SPSS and R for both basic and advanced statistical tasks
- Apply hypothesis testing, regression, and multivariate techniques to real data
- Interpret and communicate statistical findings for business and research projects
Target Audience
Perfect for students, early-career professionals, and researchers in business or management fields who want to strengthen their data analysis skills. If you have a basic understanding of statistics and want to confidently use SPSS or R for research or workplace projects, this course is designed for you.
