Mind+Machine
A Decision Model for Optimizing and Implementing Analytics
Created by Marc Vollenweider
Discover how to blend human insight with analytics technology to make smarter business decisions. Explore common pitfalls in data analytics and learn to navigate emerging trends like cloud computing and IoT. Gain practical frameworks for integrating analytics into your organization's decision-making process.
Wiley | Sep 2026 | 320 min
What You Will Learn
You'll start by examining common misconceptions in analytics and how to avoid them. As you move through each section, you'll explore real-world trends and see how leading organizations adapt to change. Step-by-step frameworks and examples will guide you in building analytics strategies that align with your business goals.
Key Features
- Spot and overcome common analytics fallacies that can hinder business outcomes
- Combine human expertise with automation to improve decision-making
- Apply practical frameworks to create efficient, data-driven workflows
Target Audience
Designed for business executives, managers, and decision-makers ready to bring analytics into their daily work. If you have a basic understanding of business operations and want to use data to drive growth, this course will give you the tools and confidence to lead your organization into a data-driven future. No prior analytics experience is needed.
