Michael Beverland

Sage Publishing Expert

Michael Beverland

Michael Beverland is a professor specializing in brand management, known for his expertise in making complex concepts accessible. He has extensive experience teaching and researching branding for both students and professionals.

LinkedIn
Categories
Marketing, Design & Creative, Marketing Strategy, Brand & Communications, Brand Strategy & Positioning

1 Course by Michael Beverland

Cover image for Brand Management

Brand Management

Co-creating Meaningful brands

Explore the art and science of building brands that truly connect with people. Discover how to co-create brand meaning, measure brand equity, and adapt your strategies to thrive in a fast-changing marketplace. Gain practical skills to help your brand stand out and stay relevant.

Sage Publishing | 2026 | 432 min