Marketing, Design & Creative

Graphic Designer

Turns marketing briefs into finished visual work, from social graphics and display ads to print artwork and product photography, applying composition, colour, and typography while keeping every asset on brand.

Level: Associate
Requirements: 7
Courses: 20

Earn every requirement to claim the role, with a certificate

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Requirements

What the role asks for

Each skill is earned by completing a short list of verifying courses. Set the role as your target in the app and it orders the work for you.

01
Brand Identity & Logo Design
Covers the creation and development of distinctive brand identities and logos, including visual elements, typography, color schemes, and guidelines to ensure consistent brand recognition across marketing channels.
Any 3 of 5 courses
02
Generative AI for Creative & Marketing
Applies generative AI tools and techniques to automate, enhance, and personalize creative assets and marketing campaigns, including content creation, image generation, copywriting, and campaign ideation across digital marketing channels.
Any 3 of 5 courses
03
Graphic Design & Visual Communication
Covers the principles and techniques of creating compelling visual assets and graphics for marketing campaigns, including layout, typography, color theory, and brand consistency across digital and print media.
Any 2 of 3 courses
04
Illustration & Digital Art
Creating compelling digital illustrations and artwork tailored for marketing campaigns, brand assets, and content, using tools such as Adobe Illustrator and Procreate, with a focus on visual storytelling and audience engagement.
Any 2 of 3 courses
05
Photography & Image Editing
Capturing, editing, and optimizing photographs and images for use in marketing materials, campaigns, and digital content to enhance visual appeal and support brand messaging across channels.
Any 3 of 4 courses
06
Typography & Lettering
Applies principles of type selection, layout, and custom lettering to create visually compelling marketing materials that enhance brand identity and message clarity across digital and print channels.
Any 1 of 3 courses
07
Visual Design Fundamentals
Covers the core principles of layout, color theory, typography, and composition as applied to creating visually effective marketing materials for digital and print channels.
Any 2 of 3 courses