Designing the Human Business
Leveraging Design Thinking to craft powerful and innovative business models
Created by Anthony Mills
Explore how to design business models that truly connect with your target market. Learn to use Design Thinking to uncover what customers really want and create solutions that stand out. Gain practical strategies for launching and scaling ventures that deliver real value.
Packt | Oct 2024 | 530 min
What You Will Learn
You will start by understanding what makes a business model successful and when to innovate. Next, you will practice thinking like a designer and behavioral scientist to identify real customer needs. Finally, you will merge these skills to build business models that are both innovative and deeply relevant to your audience.
Key Features
- Break down and rebuild business models to maximize value and market fit
- Apply Design Thinking to craft solutions that truly resonate with customers
- Combine innovation and human-centered design for scalable business growth
Target Audience
Ideal for business leaders, entrepreneurs, and professionals responsible for launching or growing new ventures. If you already understand basic business operations and want to create businesses that scale by meeting real market needs, this course will help you achieve those goals.
