The Product Manager's Guide to Product Portfolio Strategy
Master Product Portfolio Strategy: Tools, Frameworks, and Real-World Insights
Created by Monika Rawat
Explore the strategies and frameworks that drive smart product portfolio management. Discover how to evaluate product performance, balance risk and opportunity, and manage product life cycles for stronger results. Gain practical skills to make better decisions and guide your portfolio to success.
Packt | Nov 2025 | 154 min
What You Will Learn
You will work with strategic tools and real-world examples to build your skills step by step. By applying industry frameworks and analyzing actual company cases, you'll learn how to evaluate portfolios, manage product life cycles, and make confident, data-driven decisions that improve outcomes.
Key Features
- Apply proven frameworks like the BCG, GE-McKinsey, and Ansoff Matrix to real scenarios
- Analyze and optimize product portfolios using industry case studies and practical tools
- Develop strategies to balance risk, seize growth opportunities, and manage product life cycles
Target Audience
If you're a product manager, strategist, or decision-maker responsible for multiple products, this course is for you. It's best suited for those with some experience in product management who want to deepen their strategic skills and drive better results across a diverse product portfolio.
